Logo Macy | LogoMacy When we think of the big influential brands around the world, such as Coca Cola, surely the first aspect that comes to mind is their logo. Hence it denotes that we could not conceive, at the moment, the existence of that company without its key element that is the logo. Why? Well, that's because visually, consumers are very easily influenced. Logo Macy has carried out following important aspects in creating a logo for business: Chosen color As we can find out from any brand-based marketing book, the colors in choosing the logo have a maximum influence in terms of the feelings transmitted to a potential consumer. Thus we identify that the color green as a representative for agriculture, associated with crop growth, soil fertility. Black differs as transmitting a strong and influential air, sometimes seductive. Red as the color for love. Orange indicates dynamism, liveliness and a bold and innovative air. Gold is indicated to suggest the most qualitati...